Today is Google’s 9th birthday, you can check out their festive home page logo with the “G” turned into a “9″. Way to go Googlers!
While it has been suggested in the past that the official date for Google’s birthday is September 7th, I think it’s safe to assume Google recognizes the 27th as their actual birthday. A discussion was started on Search Engine Land last week regarding the possibilities of other dates being Google’s actual birthday. Want to say thanks to Google for all they’ve done over the years? Why don’t you leave some comments on SEMSunday’s 5 Reasons to Celebrate Google’s Birthday.
Ryan Douglas manages Paid Search and Comparison Shopping Engines for PlumberSurplus.com, an online retailer of home improvement products including Kitchen Faucet, Access Door, and Sump Pump categories.
Note from Nathan: Apologies to Ryan, who wrote this on the right day, but didn’t see it published till just now, […]
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- IBM, Google detail joint initiative - CNET News.com
Digitaltrends.comIBM, Google detail joint initiative
CNET News.com, CA -9 hours ago
The program, which is already under way at the University of Washington, will also be rolled out at Carnegie-Mellon University, the Massachusetts Institute …
Google and IBM team on cloud computing initiative for universitiesArs Technica
Google And IBM Partner To Push Cloud ComputingInformationWeek
Software Notebook: Google, IBM expand program to teach ‘Internet …Seattle Post Intelligencer
Bigmouthmedia News -CNNMoney.com
all 92 news articles
<<Today marks a special milestone for Yahoo!. Ten years ago today , Yahoo! Mail was born. It’s hard to imagine that just a decade ago, the idea of free email accessible from anywhere was a novelty.
Think of how far we’ve come since then. Web mail now is one of the most popular ways to stay i…>> (more…)
Original post by Chris Gilmer
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Hopefully you’ve been following my ongoing series of Google AdSense Tips in your quest for better earnings with AdSense. This tip is for those who followed my advice in AdSense Tip #10: Join the AdWords program. If you’re not an AdWords customer, you can’t do this.
AdWords customers have access to a number of useful tools, including the following:
- Keyword Tool to build keyword lists and do keyword comparisons
- Traffic Estimator to see how well certain keywords perform
Now while these tools are designed for advertisers to use, they’re also extremely useful for us publishers. Particularly in finding the right keyword combinations for attracting more visitors (and ideally more clicks) to our site.
For a long time now, I’ve recommended that AdSense publishers join Google’s AdWords program. (If you don’t know what AdWords is, see my AdWords summary.) There were two good reasons for joining:
- To access good keyword estimates
- To drive traffic to your own sites by buying ads
Now there’s a third, even more compelling reason: AdWords customers get access to the Google Analytics service for free! (Actually, the program is free to all comers, but AdWords customers aren’t limited to the number of page views they can track.) Google Analytics tracks how visitors use your sites by gathering all kinds of statistics. All you do is register your sites and embed some simple JavaScript code onto your pages. Google takes care of the rest.
The introduction of section targeting lets AdSense publishers fine-tune the content that the AdSense crawler sees in order to better determine the topic of the content and to choose the ads to display accordingly. However, AdSense was already doing a good job in content determination before section targeting came along. No, the real benefit of section targeting is the ability to exclude content, particularly to exclude specific “stop” or “poison” words and phrases that affect which ads are shown on a specific page.
It’s rare, but on occasion access to the AdSense management console is unavailable from the usual www.google.com/adsense address. If it’s not working and you really need to check your earnings, try logging in through one of the alternate domains like www.google.ca/adsense or www.google.fr/adsense, since these entry points may be up even if the main “google.com” site is down or inaccessible. You’ll get a “Domain name mismatch” error from your browser because the security certificate is for “google.com” and not “google.ca” or “google.fr”, but if you just ignore that you can still access the management console. You may have to select a different language using the language selection box at the top of the login page — for example, “google.fr” defaults to (big surprise) French text.